What is the difference between markup and margin?
Markup compares profit to your cost. Margin compares profit to the selling price. Margin will always feel tighter because the selling price includes the cost itself.
Free seller tool
Estimate what you should charge for a product by combining materials, consumables, labor, overhead, selling fees, and the profit target that makes sense to you.
Calculator form
Batch quantity defaults to one item. Increase it when one production run creates multiple identical items and you need a per-item price.
Materials
Use waste and remake risk to account for offcuts, spoilage, mistakes, or the cost of remaking a piece.
Consumables
Include packaging, labels, finish, glue, sandpaper, blades, or other supplies that disappear into the job.
Labor
Overhead
Pricing target
Example pricing walkthrough
Imagine a batch of six tumblers with material costs, packaging, a short laser run, and a modest payment fee. The calculator helps you turn that mixed cost stack into a price per item that still leaves room for profit.
If you change the batch quantity, the calculator spreads the total batch cost across each item so you can compare one-off and small-run pricing without rebuilding the whole sheet.
Frequently asked questions
Markup compares profit to your cost. Margin compares profit to the selling price. Margin will always feel tighter because the selling price includes the cost itself.
Clean retail numbers are easier to present on a storefront, price list, or market sign. The raw price is still visible so you can see the exact output before rounding.
If you normally lose a percentage to payment processing, marketplace fees, or selling fees, include it. That keeps the break-even price closer to reality.
Use overhead for shared business costs that are not tied to one line item, like studio utilities, equipment wear, software, or booth supplies you want to recover gradually.